Gerson Lehrman Group - Intelligently Connecting Institutions and Expertise.

GLGi: Online Media Product Cycle

Time & Location

Originally Presented: March 24, 2006 8:00 AM

Presenter(s):

Bart Barden, Senior Director of Marketing, POPCAP GAMES, INC.Bart Barden

Senior Director of Marketing
POPCAP GAMES, INC.
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Agenda:

  • Ad Products in pipeline for Yahoo, Google, AOL, MSN, and ASK
  • Current Industry Value Chain
  • Monetization
  • Potential Product Snapshot

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