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Christopher Ramey

Mr. Christopher Ramey

Chairman, The Luxury Marketing Council

What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Member of the Retail Council

Council Member Biography

Chris Ramey was the President of Affluent Insights, a consultancy focused on luxury retail and hospitality and the floor covering industry. He is also Chairman of The Luxury Marketing Council Florida. Mr. Ramey sits on the Executive Committee for The Luxury Marketing Council, a member of the Retail Wire Brain Trust and on the Advisor Committee for Retail Customer Experience magazine. He also serves as an Associate for Floor Covering Institute as their retail floor covering expert. Mr. Ramey has 33 years of expertise in the flooring industry the last 10 focused on luxury. He is a columnist for Hearst's Floor Covering Weekly and consults daily with brands across all categories. He was a SVP and Divisional President of two brands for CCA Global Partners, the world's largest group of floor covering dealers. He consults on the floor covering and luxury industries, and is knowledgeable about Mohawk, Dixie Group, Lumber Liquidators, Invista, Armstrong and all luxury brands. (This is me - Update Profile)


Employment History

2006 - 2006
Senior Vice President, CCA GLOBAL PARTNERS, INC.
2006 - Unspecified
Chairman, The Luxury Marketing Council
2006 - 2006
President, Affluent Insights
2002 - 2006
President, Savvi Formalwear
1996 - 2005
President, International Design Guild

GLG NewsSM Analyses by Christopher Ramey(?)

Opinions and analyses expressed in GLG News are solely those of the author. See the Terms of Use for details.

Wal-Mart’s move to private label is merely a reflection of societal trends.

July 7, 2009

Is Wal-Mart onto something? | www.homechannelnews.com

Private label is a brand unto itself.  Wal-Mart’s move to private label is remarkably similar to any other brand initiative.  Rather than moving upscale with unique selling propositions, private label products accept commoditization and manufacture the least expensive product possible.  

Kindle adds merchandising opportunities for long term growth

February 12, 2008

Why Amazon's Kindle is revolutionary | www.macworld.com

Amazon’s ability to add value via otherwise-unavailable benefits to purchasers is immense.  If played properly, Kindle will become to the intelligentsia, bookies and students what IPod has become to teenagers/young adults.  In time there will be Kindle communities, Kindle book clubs, schools where all the books are on Kindle, as well as books available only on Kindle, etc.      The Kindle strategy is akin to Starbucks' music strategy.  Who could have imagined five years ago that Paul McCartney would be exclusive to Starbucks?    

Kohl's wins big while Vera Wang risks it all

August 13, 2007

Vera Wang Set to Dress Up Kohl's | online.wsj.com

Brilliant move by Kohl's to counter Macy's move to private label.  Perhaps not as brilliant a move by Vera Wang: risking their brand equity and traditional clientele.

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