All GLG News Analyses Filed Under: Media

Mobile Advertising Set To Soar ? Yes, But What Is The Engine For Growth

November 17, 2009

Analysis by: GLG Expert Contributor

Analysis of:Mobile Advertising Set To Soar | www.mediapost.com

Mobile advertising is set to soar but only if all mobile channels are used and the combination of enabling technology, analytics and advertiser mindset is focused on identifying the exact context of the consumer before ads are served.

Running for cover... Comcast turns into a program producer

November 16, 2009

Analysis by: GLG Expert Contributor

Analysis of:Comcast closes in on NBC stake | www.ft.com

Cable companies start feeling the pressure of online distribution methods. Broadcast TV feels the pressure of cable programming. NBC (with its cable channels) could be the easiest way of enter the program supplier field.

Lionsgate Acquiring MGM? Finally, Order Will Be Restored.

November 14, 2009

Analysis by: GLG Expert Contributor

Analysis of:WILL THESE LIONS MATE? | www.showbizdata.com

The Seven Sisters will be re-defined (actually as same as before) MGM requires some daring team, not one better than Lionsgate's. A prestigious (even when badly diminished) library and BRAND, will join a HUGE (LG/Artisan/Live/Vestron) library containing its own set of jewel's (Dirty Dancing, Blair Witch, early Terminators).

Were the Meatballs Cooked Long Enough?

November 11, 2009

Analysis by: GLG Expert Contributor

Analysis of:Exhibitors steaming over 'Meatballs' | www.hollywoodreporter.com

Sony is making "Cloudy With a Chance of Meatballs" available for Video On Demand (for Sony Bravia TV sets) and Blu Ray on December 8th. This has exhibitor marinara in a boil as Sony is pushing the limits of the window to take advantage of holiday marketing. Major exhibs are threatning to yank the film now if they proceed.Reasonable or Not?

Acquiring Playfish for $400 million is a great deal for Electronic Arts

November 11, 2009

Analysis by: GLG Expert Contributor

Analysis of:EA to pay $275m cash for Playfish | www.ft.com

Playfish, the fast-growing social gaming company that was founded only two years ago, has been acquired by Electronic Arts for $275 million in stock, $25 million in equity compensation and $100 million in earnout.And it's still a cheap acquisition for EA, the former giants of the games industry who have recently lost their way and in the process of reinventing themselves.

This Is About More Than Critical Mass

November 9, 2009

Analysis by: GLG Expert Contributor

Analysis of:(Hollywood) Industry Slowly Embracing New Media | www.hollywoodreporter.com

The article makes a good point - that any technology or service needs to reach a large enough population for it to make business sense. But even if the entire US population starts downloading movies over the Internet, will there be enough of a market?The answer lies in the interplay between Internet and traditional PayTV services such as Video on Demand.

The Future of eBooks

November 8, 2009

Analysis by: GLG Expert Contributor

Analysis of:Marvell’s new chips will bring cost of eBooks to under $100 | venturebeat.com

At first glance, eBook devices seem like an elegant and cost effective way to read and especially portable for when one reads on the move.A new chip which will harbor cheaper and better devices brings up a few ?Will price or function drive this product to mass uptake?Can the global market to sustain this technology and can it become sustainable?  A new way to read but is this really a new function? Does it have to have mass up[take to succeed?Are there other ways to improve this experience?

The Hispanic Market is Soaring - Marketers Take Notice!

November 4, 2009

Analysis by: GLG Expert Contributor

Analysis of:The Hispanic Market Is Set to Soar | www.adweek.com

Hispanics are a critical target for US marketers in coming years.  They are growing in size, influence, buying power, and have a young audience that is just entering their high earning and spending years.  This target will have to be handled differently than a typical US target, as culture plays a bigger part in their lives.  Language will be more important even as most will have English language skills.  And yes, they are wired!  However complex, the numbers will make it worthwhile.

The inevitable convergence of releasing windows

November 3, 2009

Analysis by: GLG Expert Contributor

Analysis of:Video-on-demand hot in November | www.videobusiness.com

Now faster than slower the different releasing windows, first on Home entertainment and then all around, are collapsing.Even against stated resilience to change the releasing model, studios are forced by the demand generated by technology advances.Finally, a day will come in which the consumer will truly have a choice in how it will feed on entertainment.

The Effects of US Hispanic Media Concentration for Advertisers and Investors

November 3, 2009

Analysis by: GLG Expert Contributor

Analysis of:The Hispanic Market Is Set to Soar | www.adweek.com

The concentration and proportionate dearth of US Hispanic media outlets make it an easy buy for advertisers and creates a real value builder for investors.

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